1.2 Promotion and preservation of natural heritage
Drohiczyn Commune (Podlaskie Voivodeship, Poland)
Sokal District Council (Lvivska Oblast, Ukraine)
Departament of Education, Sport and Tourism of Drahičin District Executive Committee (Brest Oblast, Belarus)
This project aims to create an innovative tourism product, based on the principles of sustainable tourism and preservation of natural heritage of the regions. The new kayak trails, leading through the borderline of Ukraine, Belarus and Poland will enable the amateurs of nature to discover the untouched beauty of river Bug and regions appreciated and valued for the nature. The river Bug, still unregulated, meanders through diversified landscape and gently shaped hills. The new tourism product will offer 800 km of kayak trails, properly marked and filled with facilities needed for active leisure and viewpoints to observe unique scenery. Centers of tourism, created within the project, will work as a spot for enhancing cross-border tourism. International crossborder events will enable the communities to strengthen the cooperation and create new contacts. An extensive advertising campaign will allow to promote the regions and its natural treasures and the new opportunities for touristic activities.