1.1 Promotion of local culture and history
Association "Local Action Group – Bug Valley Melting Pot" (Podlaskie Voivodeship, Poland)
NGO “Local Agency of Economic Development of Kamyanka-Buzka District” (Lviv Oblast, Ukraine)
The Bug valley in Podlasie and the Lviv Oblast are characterized by a common richness of culture and history, particularly in terms of local cuisine. Regional cuisine can be a magnet attracting tourists and cross-border cooperation, strengthened by appropriate promotion, may encourage them to visit these areas. Unfortunately, so far this tourist potential has not been used in an optimal way.
The BugCuisine project, aimed at protecting and preserving culinary heritage and developing tourism sustainably is the response to these challenges. Partners of the project wish to save traditional recipes from oblivion and make grandparents' dishes appear on their grandchildren’s plates. A great opportunity to present and promote these, sometimes strange-named, dishes such as "zaguby", "parowce" "wolok", "krewianka" or "szponderok" will be the organization of 20 workshops for residents of Poland and Ukraine resulting in a special edition cookbook (printed and digital). The aim of the workshops will be the preparation of regional dishes and recipes according to the tradition from the river Bug area in Podlasie and Lviv Oblast. Participants of the workshops will also take part in the “Regional Stand” contests held on both sides of the border. Winners of the traditional dishes contest will visit the partners’ countries to familiarize themselves with the offer of traditional goods’ manufacturers. To attract and interest the residents from these areas two “Bug Festivals of Taste” will also be organized both in Poland and Ukraine. There will be promotional stands with local cuisine, local food producers, competitions, refreshments based on Polish and Ukrainian cuisine enriched by performances of local musical bands.
All these activities, supported by an extensive promotional campaign, including social media, radio, local press as well as the distribution of special promotional materials will attract public interest and increase tourist movement. The established cooperation will strengthen bonds among local communities and inspire the growth of organizations, which will cultivate the culinary heritage of the Bug area.
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